Changing to a new domain name should be avoided in the first place, but there could be situations which could compel you to migrate to a new domain name. This could be a cause of concern as you may experience your traffic nosedive. However, if done properly your website could be ranking on top of the search engine again in no time.

Reasons to change to a new domain could be many. The most common ones being, selecting a lousy domain name in the first place, change in name or focus of the business, a better-suited domain name which was previously unavailable being ready to be used now, or something that damaged the reputation of the domain.

How can domain name change affect the SEO?

It is essential to understand how SEO works. SEO refers to the holistic process of ranking higher in the search engine for relevant keywords. … Read the rest

The last decade has seen more startups and small businesses than ever before. While we have technological advancements to thank for it, the digital revolution has made the world a unified marketplace. In today’s times, you could be sitting in a small town in one corner of the world and availing services or purchasing products from the other side of the globe. Hence, it has become imperative for businesses to have an online presence with a website being at the heart of it. With all businesses, big and small, spending more time and resources on their digital footprint, startups need to plan their online strategy carefully. In this article, we will focus on the web hosting requirements of startups and compare the two most preferred ones – Dedicated Server and Cloud Hosting.

But, before we begin, let’s talk about what a startup typically requires from its hosting provider:

1. Cost-efficiency

If you are someone who spends a fair amount of time on the internet, then you may not be oblivious to DDoS. Distributed Denial of Service (DDoS) is a malicious attempt to disrupt the service of a server or a network by sending packets of request from a network of botnets. The idea is to flood the network with fake traffic to deny legitimate users to go through. It is used by hackers and hacktivists to sabotage a company’s website for their malevolent gains.

How Does it Work?

The hackers compromise hundreds and thousands of computers or IoT devices, turning them into botnets. These botnets are then used to create fake traffic to a particular IP address flooding them with requests to a point where legitimate users are denied the service. It becomes very difficult to guard against a DDoS attack as the requests are distributed across many systems.

Types

Using a website as a platform is a must if you want doing business in the digital world, just like you want to sit, surely you will sit in the best flip chair. If you don’t have a website, now it’s the right time to create it. But in creating a website, you have to keep in your mind that you must not create a mediocre website because it is not good for your business. Imagine web visitors who come and see your mediocre website, what will they think? They will think your website is ordinary, cheap, hideous, ugly, etc. And their thinking will affect image of your brand. In short, you must create a good website that can impress and effectively communicate your message to web visitors.

If you don’t know how to create an attractive website, don’t worry because there are two solutions for this problem. First, … Read the rest